Wednesday 14 March 2007

Our New Business strategy.

When we set up Nonsense, Robbie and I drew up a list of dream clients. Unsurprisingly, Innocent Drinks came pretty high up. Actually, we didn't even dare put them on the list - so in the end it read "a brand like Innocent". Let's face it, two young creatives who've just jumped ship to start up a creative agency on their own might not be considered ideal candidates for a brand of their stature.

Then we saw an ad for a creative job at innocent. So we applied for it. As a team.

The idea being, that although they might not offer us half the job each, there's a chance they'd be up for a casual relationship with some creatives, for when they're all too busy pulping lychees with their toes. Besides, it would be a great ice breaker if we were ever to meet up with the residents of Fruit Towers.

Hopefully they'll be in touch - we'll keep you posted.

3 comments:

James said...

Ooh, get you and your new fangled web 2.0 ways. Good luck with the Innocent job & thanks for the link to my blog (I've changed its name by the way). See you soon.

Anonymous said...

Hello Rob and Robbie. Looking forward to reading that application. And I am enjoying your blog. Good luck. Dan.

Robbie said...

Crikey! We should have spent a wee bit longer crafting the application!

And we definately should have included the incentive of a free, no strings attached, negotiable lump of creative time, for them to sample our conceptual juices...